REALTORpin2Why Use a Realtor®

All real estate licensees are not the same. Only real estate licensees who are members of the National Association of Realtors® are properly called Realtors®. They proudly display the Realtor “®” logo on the business card or other marketing and sales literature. Realtors® are committed to treat all parties to a transaction honestly. Realtors® subscribe to a strict code of ethics and are expected to maintain a higher level of knowledge of the process of buying and selling real estate. An independent survey reports that 84% of home buyers would use the same Realtor® again.
Real estate transactions involve one of the biggest financial investments most people experience in their lifetime. Transactions today usually exceed $100,000. If you had a $100,000 income tax problem, would you attempt to deal with it without the help of a CPA? If you had a $100,000 legal question, would you deal with it without the help of an attorney? Considering the small upside cost and the large downside risk, it would be foolish to consider a deal in real estate without the professional assistance of a Realtor®.

But if you’re still not convinced of the value of a Realtor®, here are a dozen more reasons to use one:

  1. Your Realtor® can help you determine your buying power.
  2. Your Realtor® has many resources to assist you in your home search.
  3. Your Realtor® can assist you in the selection process by providing objective information about each property.
  4. Your Realtor® can help you negotiate.
  5. Your Realtor® provides due diligence during the evaluation of the property.
  6. Your Realtor® can help you in understanding different financing options and in identifying qualified lenders.
  7. Your Realtor® can guide you through the closing process and make sure everything flows together smoothly.
  8. When selling your home, your Realtor® can give you up-to-date information on what is happening in the marketplace and the price, financing, terms and condition of competing properties.
  9. Your Realtor® markets your property to other real estate agents and the public.
  10. Your Realtor® will know when, where and how to advertise your property.
  11. Your Realtor® can help you objectively evaluate every buyer’s proposal without compromising your marketing position.
  12. Your Realtor® can help close the sale of your home.

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